--- title: Building Organizational Capabilities to Win in the 2020s description: Mimi Brooks, CEO of Logical Design Solutions (LDS), delivered a keynote presentation in June 2019 at the Conference Board's 17th Annual Change & Transformation Conference in New York City, attended by 200+ executives and practitioners. image: https://www.lds.com/hubfs/LinkedIn%20article%20cover%20images_1920x1080%20(7).png --- [Skip to the main content.](https://www.lds.com/media/building-organizational-capabilities-to-win-in-the-2020s#main-content) [![Logical Design Solutions](https://www.lds.com/hubfs/logo-lds-white%20(1)%20(7).svg "Logical Design Solutions")](https://lds.com) [![Logical Design Solutions](https://www.lds.com/hubfs/logo-lds%20(1).svg "Logical Design Solutions")](https://lds.com) - [Home](https://www.lds.com) - About Us - [Who We Are](https://www.lds.com/about-us) - [Mimi Brooks, CEO](https://www.lds.com/mimi-brooks) - [Media & Press](https://www.lds.com/media) - [Our Work](https://www.lds.com/our-work) - [Insights](https://www.lds.com/insights) - [Careers](https://www.lds.com/careers) - [Contact Us](https://www.lds.com/contact) - [Bold Agendas Podcast](https://www.boldagendaspodcast.com/) Search Toggle Menu Search Toggle Menu - [Home](https://www.lds.com) - About Us - [Who We Are](https://www.lds.com/about-us) - [Mimi Brooks, CEO](https://www.lds.com/mimi-brooks) - [Media & Press](https://www.lds.com/media) - [Our Work](https://www.lds.com/our-work) - [Insights](https://www.lds.com/insights) - [Careers](https://www.lds.com/careers) - [Contact Us](https://www.lds.com/contact) - [Bold Agendas Podcast](https://www.boldagendaspodcast.com/) - Example Link - Example Link - Example Link [Facebook](https://www.lds.com/media/building-organizational-capabilities-to-win-in-the-2020s#0) [Instagram](https://www.lds.com/media/building-organizational-capabilities-to-win-in-the-2020s#0) [Linkedin](https://www.lds.com/media/building-organizational-capabilities-to-win-in-the-2020s#0) [X](https://www.lds.com/media/building-organizational-capabilities-to-win-in-the-2020s#0) [YouTube](https://www.lds.com/media/building-organizational-capabilities-to-win-in-the-2020s#0) [Medium](https://www.lds.com/media/building-organizational-capabilities-to-win-in-the-2020s#0) # Building Organizational Capabilities to Win in the 2020s [![Picture of Mimi Brooks](https://www.lds.com/hubfs/MB-Profile%20(400%20%C3%97%20400%20px).png) Mimi Brooks](https://www.lds.com/media/author/mimi-brooks) : Sep 3, 2019 9:57:00 AM [business transformation](https://www.lds.com/media/tag/business-transformation) [future of work](https://www.lds.com/media/tag/future-of-work) [video](https://www.lds.com/media/tag/video) [strategy](https://www.lds.com/media/tag/strategy)   Mimi Brooks, CEO of Logical Design Solutions (LDS), delivered a keynote presentation in June 2019 at the Conference Board's 17th Annual Change & Transformation Conference in New York City, attended by 200+ executives and practitioners. During her presentation – Building Organizational Capabilities to Win in the 2020s – Mimi described lessons learned in the first 10 years of digital transformation. These first-wave efforts focused on acquiring, experimenting, and launching new technologies without building the organizational capabilities, culture, and worker experiences needed to support sustainable change. Mimi cautioned that organizations that simply “buy digital” often find themselves stuck in their digital journey, experiencing the illusion of being digital at a time when becoming digital is critical. The presentation concluded with Mimi’s critical advice on the holistic approach to enabling true business digital transformation. - [Tweet](https://twitter.com/share) ### Related Topics - [future of work (12)](https://www.lds.com/media/tag/future-of-work) - [leadership (8)](https://www.lds.com/media/tag/leadership) - [business transformation (7)](https://www.lds.com/media/tag/business-transformation) - [video (7)](https://www.lds.com/media/tag/video) - [digital transformation (6)](https://www.lds.com/media/tag/digital-transformation) - [press release (4)](https://www.lds.com/media/tag/press-release) - [strategy (4)](https://www.lds.com/media/tag/strategy) - [podcast (3)](https://www.lds.com/media/tag/podcast) - [employee experience (2)](https://www.lds.com/media/tag/employee-experience) - [innovation (1)](https://www.lds.com/media/tag/innovation) See All [![Building the Sustainable, High Performance Organizations of Tomorrow](https://www.lds.com/hubfs/LinkedIn%20article%20cover%20images_1920x1080%20(8).png)](https://www.lds.com/media/building-the-sustainable-high-performance-organizations-of-tomorrow) #### [Building the Sustainable, High Performance Organizations of Tomorrow](https://www.lds.com/media/building-the-sustainable-high-performance-organizations-of-tomorrow) ![Picture of Mimi Brooks](https://www.lds.com/hs-fs/hubfs/MB-Profile%20(400%20%C3%97%20400%20px).png?width=30&name=MB-Profile%20(400%20%C3%97%20400%20px).png) [Mimi Brooks](https://www.lds.com/media/author/mimi-brooks) : Mar 17, 2021 9:55:00 AM [business transformation](https://www.lds.com/media/tag/business-transformation) [future of work](https://www.lds.com/media/tag/future-of-work) [video](https://www.lds.com/media/tag/video) [Read More](https://www.lds.com/media/building-the-sustainable-high-performance-organizations-of-tomorrow) [![18th Annual Talent Management Strategies Design Conference in New York City Keynote Address](https://www.lds.com/hubfs/TCB_video_thumb.jpg)](https://www.lds.com/media/18th-annual-talent-management-strategies-design-conference-in-new-york-city-keynote-address) #### [18th Annual Talent Management Strategies Design Conference in New York City Keynote Address](https://www.lds.com/media/18th-annual-talent-management-strategies-design-conference-in-new-york-city-keynote-address) ![Picture of Mimi Brooks](https://www.lds.com/hs-fs/hubfs/MB-Profile%20(400%20%C3%97%20400%20px).png?width=30&name=MB-Profile%20(400%20%C3%97%20400%20px).png) [Mimi Brooks](https://www.lds.com/media/author/mimi-brooks) : Mar 15, 2018 2:34:00 PM [business transformation](https://www.lds.com/media/tag/business-transformation) [digital transformation](https://www.lds.com/media/tag/digital-transformation) [future of work](https://www.lds.com/media/tag/future-of-work) [video](https://www.lds.com/media/tag/video) [leadership](https://www.lds.com/media/tag/leadership) [Read More](https://www.lds.com/media/18th-annual-talent-management-strategies-design-conference-in-new-york-city-keynote-address) [![Designing Experiences for the Organization of the Future - 5th Annual Innovation Master Class Conference](https://www.lds.com/hubfs/Innovation-Master-Class-conference_P.png)](https://www.lds.com/media/designing-experiences-for-the-organization-of-the-future-5th-annual-innovation-master-class-conference) #### [Designing Experiences for the Organization of the Future - 5th Annual Innovation Master Class Conference](https://www.lds.com/media/designing-experiences-for-the-organization-of-the-future-5th-annual-innovation-master-class-conference) ![Picture of Mimi Brooks](https://www.lds.com/hs-fs/hubfs/MB-Profile%20(400%20%C3%97%20400%20px).png?width=30&name=MB-Profile%20(400%20%C3%97%20400%20px).png) [Mimi Brooks](https://www.lds.com/media/author/mimi-brooks) : Oct 30, 2017 2:39:00 PM [future of work](https://www.lds.com/media/tag/future-of-work) [video](https://www.lds.com/media/tag/video) [employee experience](https://www.lds.com/media/tag/employee-experience) [leadership](https://www.lds.com/media/tag/leadership) [Read More](https://www.lds.com/media/designing-experiences-for-the-organization-of-the-future-5th-annual-innovation-master-class-conference) [![Logical Design Solutions](https://www.lds.com/hubfs/logo-lds-white.svg)](https://www.lds.com) - [Legal Notice](https://www.lds.com/legal-notice) - [Privacy Policy](https://www.lds.com/privacy-policy) © 2026 Logical Design Solutions, Inc. [X](https://twitter.com/LDSConsulting)[Linkedin](https://www.linkedin.com/company/logical-design-solutions/)[YouTube](https://www.youtube.com/@LogicalDesignSolutions) Return to top ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Mimi Brooks", "url" : "https://www.lds.com/media/author/mimi-brooks" }, "dateModified" : "2024-04-11T16:40:57.557Z", "datePublished" : "2019-09-03T13:57:00.000Z", "headline" : "Building Organizational Capabilities to Win in the 2020s", "image" : [ "https://www.lds.com/hubfs/LinkedIn%20article%20cover%20images_1920x1080%20(7).png" ], "mainEntityOfPage" : { "@id" : "https://www.lds.com/media/building-organizational-capabilities-to-win-in-the-2020s", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.lds.com/hubfs/logo-lds-white%20(1)%20(7)-1.svg" }, "name" : "Logical Design Solutions" } } ```