News & Events

LDS CEO to present at 2022 Health & Benefits Leadership Conference

On April 5th, Logical Design Solutions (LDS) CEO Mimi Brooks will present, “Culture Matters: How ViacomCBS Uses Tech to Reimagine Employee Engagement,” at the 2022 Human Resource Executive Health & Benefits Leadership Conference at the ARIA Resort & Casino in Las Vegas.

Brooks will be joined by Johan Eerenstein, SVP of Workforce Enablement at ViacomCBS, to discuss how digital workplace strategy involves the interplay among emerging technology, organizational and work practices, and the workforce.

This dynamic presentation will detail ViacomCBS initiatives to experiment, innovate, and incubate new employment strategies to anticipate the changing needs of its workforce. Like large company today’s employment and social contracts are being challenged by the changing nature of work. Brooks and Eerenstein will provide insight into how ViacomCBS uses digital technology to generate innovative approaches to engage employees, communicates wellness initiatives and further strengthen its values and culture which is greatly contributing to the company business performance. Attendees will discover how this media powerhouse is updating its HR policies, strategies, platforms, practices and culture to align with the new world of work. If you are responsible for Talent, Rewards and/or your organization’s culture initiatives this is a must-see presentation.

Speaker Bios:

Mimi Brooks
CEO, Logical Design Solutions

Mimi Brooks is CEO of Logical Design Solutions (LDS), a consulting firm that envisions and designs enterprise digital solutions. Since founding the company in 1990, she has led LDS to become a recognized brand among the technology- focused management consultancies, and a trusted partner to Fortune 500 business clients. Mimi is a former AT&T executive with a career-spanning focus on organizational design, technology-driven business transformation, and research on the changing behaviors of business users. Mimi is recognized as an industry thought leader and author on topics such as the future of work, organizational transformation and digital business strategy, and frequently presents to Fortune 500 leadership teams and at industry conference events.

Johan Eerenstein
SVP, Workforce Enablement, ViacomCBS

Johan Eerenstein is the SVP of Workforce Enablement at ViacomCBS. He oversees the companies HR Technology, People Operations, Workforce Analytics and Transformation departments. Johan is accountable for the end-to-end digital employee experience and leads various enterprise programs across ViacomCBS. Before joining ViacomCBS, Johan led Accenture’s HR Strategy client-facing business across North America. Johan grew-up in South Africa and currently lives in Los Angeles.

About Human Resource Executive HR Technology Conference & Expo

Employee benefits, health and wellness programs continue to be in the spotlight and undergo radical transformation. Now more than ever, employers need to be responsive and agile in adapting health, wellness and benefits programs to address employees’ current pain points — or risk missing the mark and potentially losing valuable talent. The Human Resource Executive® Health & Benefits Leadership Conference, the nation’s top gathering of the savviest HR and Benefits professionals, is excited to return to Las Vegas in April 2022 for the first time in 3 years! Make sure you are there to gain the expert insight and actionable guidance on how to build new benefits strategies to make a difference in the overall well-being of both your employees and your organization.

To learn more about the event, or to register to attend, please visit, benefitsconf.com.